The Shim Sham Room - Jacksonville Beach

*visiting from nyc: Came on a weekday night, so just concerned about good cocktails and enjoyable vibe. Drinks were delicious, if you're looking for well curacated cocktail this is the spot. Bar food was good for a snack to pick on. Not sure what theweekend vibe is like, but if a great cocktail is you're looking for I would highly recommend

Went there for happy hour and the margaritas were delightful. They had some orange and blackberry margaritas along with traditional ones. The bartender was super nice and friendly. The bathrooms were a bit rough, but still a solid place in JaxBeach.

Travis is amazing!! This location is amazing! Best spot from all the bars we visited today!

During my visit to see my mom from NYC, we headed to the beach for a drink. When we first arrived, the place was empty, but it quickly filled up! The drinks are incredible, and they are more than willing to accommodate special requests. I ordered a gin and egg white cocktail, and they delivered two beautifully crafted drinks. Just take a look at the pictures!

This restaurant is not worth your time. If you belong to a minority community (e.g., foreign or black), you'll likely find that they will make excuses not to let you in and will create an uncomfortable atmosphere for you, while they freely allow in the typical beachgoers in sandals. A quick glance at other reviews reveals a troubling pattern that I initially thought was unique to my experience.